I was behind the chair a bit ago and did something I’ve done a hundred times before—but it hit different this time.
My client sat down and said, “I just want straight—nothing too big, nothing too full.”
But here’s the thing: I know what she really wants. She wants hair that looks natural… but better. Full, airy, expensive.
So I added two wefts of Beach Wave under her Silky Straight install.
And when I say it changed the whole game? I mean it.
The blend was seamless. The movement was soft. And the way it caught the light? Unreal.
She turned around, touched her hair, and whispered,
“This is exactly what I wanted. I just didn’t know how to ask for it.”
You’re the Expert—Act Like It
You don’t need to wait for a client to ask for a more elevated look. You just need to know how to lead.
If you know something will make the install better, pitch it with confidence.
Here’s what I tell my clients:
“We’re going to layer in a little Beach Wave underneath. It won’t look ‘wavy’—it’ll just give your hair a fuller, softer look that holds style even longer.”
It works every single time.
Style What You Sell
If you’re not styling with the ISLA 3-Barrel Iron yet, grab one. It’s made for these installs.
You don’t need to curl everything. Just hit the mid-strands with a soft wave and leave the ends out. Teach your client how to do it, too.
Better yet—film it.
Show them how to maintain their look.
Show them how to wrap it at night.
Show them how to protect the hair with product.
And then post it. These quick tutorials build trust with future clients, and they’ll come in saying, “I saw the video you did—can we do that?”
Teach, Lead, Repeat
What separates good stylists from great ones?
Consistency.
Details.
Knowing when to say yes to a subtle upgrade—and when to educate with confidence.
It’s not about doing more—it’s about doing better.
So this week, when you’re behind the chair…
Try the subtle add-in. Use the ISLA tools. Teach your clients. And own your leadership.
Oh—and keep your eyes on your inbox.
Something big is dropping this Friday at ISLA.
Just trust me on this one.
—
Danielle K White
Founder, NBR® + ISLA Hair
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